Our writers

The people behind Hustlesheet

Maren OlsenFounder and lead testerMaren started Hustlesheet in 2021 as a personal spreadsheet for tracking which side-hustle apps actually paid, after years of freelancing since 2018 made her suspicious of round numbers. She still logs every app and gig with a stopwatch before she writes about it, and she publishes her own results instead of promising a reader what they will earn.Caleb WhitlockCashback and investing writerCaleb managed shift schedules at a hardware store for six years before going freelance, and he still checks receipts the way he used to check a register drawer at closing. He runs every cashback app and micro-investing app through a spreadsheet of fees and minimums before he'll recommend one, and he deletes apps from his own phone on camera when they don't earn their keep.Simone KesslerDigital products and freelancing writerSimone ran an online shop selling hand-printed stationery for five years before closing it to freelance full time, and she now builds and sells digital templates on the side. She writes about the tools, pricing and invoicing habits that actually moved the needle for her, not the ones that just sounded good in a launch thread.